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BSNL to counter Reliance Jio

Written By Indiagreat .in on Friday, 23 September 2016 | 10:38:00

BSNL to counter Reliance Jio
The government-aided telecommunications company BSNL is all set to take over its new rival Reliance Jio in the digital industry. BSNL is hoping that it can decline the dominance of Jio by offering free voice calling, cheaper internet plans on its network.

Unlike Jio, which announced free-calls only on 4G network, BSNL to offer similar packages on 2G and 3G networks too. Apparently, this development will gain more customers for the state-run organization and leaps up pressure on other private giants like Airtel, Vodafone and Idea.

An official from Bharat Sanchar Nigam Limited said 'the entry price of zero-voice-tarrif plans could be 2-4 Rs lesser than Jio's 149 Rs.' However, this plan is confined to those mobile customers who have a BSNL broadband connection at home.

While market analysts believe this move could hit the revenue of BSNL, the company is hoping to reconcile it with new customer additions. An announcement by BSNL is expected either by this month end or early next month.

The new plans would reportedly come into effect from January 1st, 2017.

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